Making Your (Winter Promo) List and Checking It Twice

Taking advantage of the holiday sales season is much easier with a little planning before fall arrives!

1) Plan, don’t pay.
Sure, we’re in the middle of fall-themed promos and the kids are barely back in school. But you’ll get the best deals by having your winter holiday promo materials designed and printed now – without having to pay rush fees for the work or in shipping costs. Continue reading Making Your (Winter Promo) List and Checking It Twice

3 Ways to Market Your Business This Fall

Some of the fall marketing ideas I shared with my networking groups two weeks ago:

1) Back-to-school promos work!
And you’ve still got time in which to get a postcard mailing out to your current customer list. A heating company might do something along the lines of a checklist that reads: “Buy new backpacks. Get haircuts. Arrange car pool. Have heater serviced.” With all items marked off but the last. A day spa could swap that fourth to-do item with “Schedule some mommy time.” Continue reading 3 Ways to Market Your Business This Fall